ABOUT THE SITE

Yes, another magazine. Even worse, it has mag in the web address. So why should you read THEORY, much less contribute to it? Why? Because all the magazines that are intelligent enough for you tend to double as sleeping aids, and the ones that are fun enough could inevitably use an intellectual boost (and usually, a higher dose of irony). We're all in the same sad, sinking cultural catamaran, so we thought we'd take it upon ourselves to concoct the culture magazine you would have made yourself (given world enough and time).

So what's it all about?  It's about taking a bit of theory and finally having fun with it. It's about having Ph.D.-quality ideas that non-academics can understand and enjoy. It’s about having a viewer’s guide to the world, to perk up your brain as you consume the tabloids, the blogs, the YouTube, and the other junk food of everyday life... It’s about poor Rapunzel in the proverbial Ivory Tower finally getting to let her hair down.

So, although we're open to almost anything cleverwittyamazing, here are some of the sections that will be appearing regularly (or somewhat so) in the magazine, to give you an idea of what we've got in mind.

(We’re also keen on graphic content — tables, charts, graphs, semiotic squares — as well as smart, culturally incisive artwork and photography.)

See a draft of the site here.

 

SECTIONS

Everything I Need to Know I Learned in Grad School:
Academic theory applied — playfully — to everyday moments in popular culture.

• A good Freudian on the pork industry's current S/M ad campaign
• An examination of today's raw food movement through the lens of Levi-Strauss' The Raw and the Cooked

Readymades:
Bits of art and humor from the bountiful munificence of accident. These are the billboards, bumper stickers, magazine ads and other artifacts of culture that beseech the semiotician within us all to (re)interpret.

Ask A Philosopher:
Sex and relationship advice from the great thinkers of past, present and future.

 

Interested in writing for us? Want more information? We're based in New York City (nyc). Send us an email at: submissions@theorymag.com

Or contact Andrew Bradfield at: andrew@theorymag.com